The busywork, done without you
Intake, reminders, invoices, data moved between the tools you already pay for — running on its own.
Under the hood: Python · Webhooks · API integrations · Cron
Los Angeles · Business automation & AI
Your business runs on busywork, missed follow-ups, and bottlenecks. It doesn't have to.
I'm Walter Roby. I automate the repetitive work, make sure follow-ups actually happen, and clear the jams that leave everything waiting on you.
Or call 626-777-5277.
15 minutes.
Process 02 — Sound familiar?
Sound familiar?
The same numbers get re-typed into three places — and two of them are wrong.
Your team spends the first hour of every day moving data between apps.
Deals and leads slip because a follow-up never got written down.
A quote goes out, then silence — until they buy from someone else.
Your best process lives entirely in one person's head.
Every report, every invoice, every question waits on you.
Process 03 — The work
What I fix
Follow-ups that don't depend on memory
Every lead, quote and renewal chased on schedule — so nothing goes quiet and gets bought somewhere else.
Under the hood: CRM automation · Triggered email & SMS · Task routing
Answers without waiting on you
The numbers that decide your week — revenue, pipeline, cash — on one screen your team can check themselves.
Under the hood: Postgres · dbt · Scheduled ETL · Metabase
One place your information lives
Instead of twelve spreadsheets and a shared drive: one source of truth, with history you can trust.
Under the hood: Relational schema design · Migrations · Backups
AI and custom tools that fit how you work
An assistant trained on your files, or a small tool built around your process — not a platform to reorganize around.
Under the hood: RAG · Claude API · TypeScript · Next.js
Process 04 — Los Angeles County
Who it's for
Small to Mid size businesses
Contractors, clinics, agencies and shops across LA County — quoting, scheduling, invoicing and chasing follow-ups without a full-time admin.
Real Estate Investors & Agents
Deal pipelines, rent rolls, lender packages — and the follow-ups that decide which deals actually close. I invest in SoCal property myself, so we can skip explaining a cap rate.
Entrepreneurs
The owner is in every process. I automate the work that only runs because they remember it.
Process 05 — The audit
How it starts
15 minutes. We walk through where time is going, what I'd fix first, and what it would take.
If one process is obvious, we build it. One deliverable, live in days. Scope and the number come after the meeting. Not on this page.
Book a 15-minute meetingProcess 06 — How it runs
How an engagement works
1 · Discover
We walk your actual week. I find where the busywork, the dropped follow-ups and the bottlenecks really are — no questionnaire.
2 · Demo
You see something real early — a working screen, not a slide deck.
3 · Develop
I build it, with you in the loop weekly. Same person on the call and the keyboard.
4 · Deploy
We go live, we monitor, we scale.
End of flow · Process 06
Start with a 15-minute meeting.
Tell me what eats your week — the busywork, the follow-ups, or the bottleneck everything waits on. If I'm not the right fit, I'll say so on the call and point you somewhere better.
or call 626-777-5277
Serving Los Angeles & LA County — Pasadena, Santa Monica, Long Beach, Glendale, Burbank, Torrance. Remote elsewhere.
Walter Roby
Fifteen-plus years building systems inside enterprise IT, now at a size where it changes your week. I'm also a SoCal real estate investor — I've been the owner on the other side of these problems. You work with me directly: no account manager, no handoff.